I'm a Principal UX Designer with a focus on scalable design systems, reusable patterns, and design that respects both complexity and the people behind it.
10+ years of experience designing and building digital products, delivering high-impact work for Fortune 100 companies and start-ups alike.
I uncover deep user insights through a mix of qualitative and quantitative methods, turning data into actionable strategies. This ensures that every design decision is user-centered and aligned with business goals.
I define brand voice and unify systems through clear, scalable documentation—blending UX writing with design for consistent, engaging experiences.